What’s your journal?
IT’S that time of year again when you’re faced with one of the season’s biggest questions: Which journal should I pick? Sun.Star Weekend feels, you, dear journal lovers, so to make life easier, we’ve narrowed down your choices to two. One is the impressive St.art: The Creativity Journal from Bo’s Coffee, and the other, the purpose-driven The Giving Journal 2016 from The Coffee Bean & Tea Leaf. Here’s a sneak peak at the awesomeness that these personalized notebooks offer…
St.art: A Creativity Journal lets you express more
Homegrown creativity is essential for Bo’s Coffee, and this is the thrust of its 2016 journal, St.art: A Creativity Journal. Released last Nov. 15 along with its holiday blends and eats, the journal is like a blank canvass urging us to start our creative journey.
“We want it to become a mission that creativity should be a catalyst for nation building. We urge people to be more creative — make it a lifestyle, a platform for them — then we’ll have contributed to nature building,” said creative director Johanna Michelle Lim.
Coffee + Creativity is the general theme of the journal as it is filled with creative pursuits that challenge people to express more through art.
Learn basic bits about latte art, typography, phoneography, coffee painting and sketching through the various exercise aids inside the journal. Guests during the launch also enjoyed some workshops on typography, latte art, watercolor painting and sketching.
St.art’s cover is made of a customizable material where owners could sketch, paint or print over. It also has tons of creative inspirations as well as a feature of the fascinating origins of Philippine coffee.
Bo’s Coffee also has the #YourHomeBrewChallenge inside the journal where adventure junkies could go through the Creative Map and win exciting prizes.
St.art: A Creativity Journal aims to challenge patrons to unleash our creativity and start our creative journey, daring them to do it now lest some else will.
Aside from the holiday treats, Bo’s also launched the Coffee Connect Program wherein every purchase of a gray or chalkboard mug, a portion will go to the coffee farmers in Sagada. Bo’s also partnered with local startups and social enterprises for its Christmas bundle offerings, which is available at selected Bo’s Coffee stores all over the country.
The art of sharing with The Giving Journal 2016
FOR The Coffee Bean and Tea Leaf, this season is about warming the soul as much as the body through giving. And what better way to encourage its community to do so with its newest edition of the The Giving Journal.
“The journal is designed to inspire each individual to pursue their passions and find meaning and fulfillment in everyday moments, while at the same time providing them with the opportunities to give back by helping others,” says a press statement from The Coffee Bean & Tea Leaf.
The company said that giving back to the community is one of their traditions. And to fulfill this tradition by supporting the educational needs of the less fortunate, it has partnered with Real LIFE foundation, The Giving Journal’s beneficiary.
“To date, The Coffee Bean & Tea Leaf has already sponsored 38 university scholars since 2011 — giving them the chance to fulfill their dreams, help their families, and improve their prospects for a brighter future,” the company said, citing 13 of the company’s sponsored scholars who have graduated so far.
What sets The Giving Journal apart as a gift is that the joy of giving and receiving lasts beyond the holiday season. Definitely, The Giving Journal is not your ordinary planner. (Deneb R. Batucan/NSV/With PR)
