Phoneography Cebu takes aim at fashion

By Edik Dolotina

 

CEBU mobile phone photography enthusiasts who call their group Phoneography Cebu underwent an exclusive fashion shoot and workshop last April 2 at Tingko Beach in Alcoy, Cebu. Top Cebu photographers, models and hair and make-up artists also graced the event dubbed Phoneography Cebu Exclusive Fashion Shoot and Workshop.

NEW LIGHT. Model Stacey Nicole Swardt emerges from the rock formations of Tingko Beach in Alcoy during the hands-on session of the first Phoneography Cebu Exclusive Fashion Shoot and Workshop. (PHOTO BY DAVE S. VILLAFAÑE/ FlareS3 + VSCOcam App)
NEW LIGHT. Model Stacey Nicole Swardt emerges from the rock formations of Tingko Beach in Alcoy during the hands-on session of the first Phoneography Cebu Exclusive Fashion Shoot and Workshop. (PHOTO BY DAVE S. VILLAFAÑE/ FlareS3 + VSCOcam App)

One of the speakers was Victor Kintanar, a well-known and multi-awarded photojournalist, who discussed Visual Literacy in Photography including the ethics of taking pictures. He said that mobile phones are now becoming necessary tools in journalism and may soon become mainstream in capturing images.

Wilfred Abanto (Zenfone 2 Laser + Snapseed)
Wilfred Abanto (Zenfone 2 Laser + Snapseed)
Lourenzo Bubuli (iPhone6 + Snapseed)
Lourenzo Bubuli (iPhone6 + Snapseed)

Respected fashion photographer, Adobe-certified expert and Sun.Star Weekend columnist Albert Pedrosa also gave a passionate, informative lecture on the significance of light as a basic tool in fashion photography. Pedrosa emphasized that phoneographers should also act as directors and pep-talk masters so models can deliver what is expected of them. Conceptualization is the key to fashion photography, he said.

May Alferez (SamsungJ5 + Snapseed)
May Alferez (SamsungJ5 + Snapseed)

A hands-on session followed after the brief lectures, allowing the participants to apply fashion photography basics on three FAME Modelling Management models as their subjects. The gowns were provided by Sun.Star Best of Cebu awardee for Best and Upcoming designer, Hanz Coquilla, also a Phoneography Cebu member.

James Bake Mason (iPhone6 + Snapseed)
James Bake Mason (iPhone6 + Snapseed)

CampoSanto Design Studio owner Crisanto Etorma, who founded Phoneography Cebu along with editor and writer Noel Villaflor, said this is just part of a series of activities to be conducted for phoneographer-members. Among the activities lined up by the group a phoneography contest in collaboration with a mall operator, a digital phoneography exhibit, and a book project.

With a steady flow of phoneography enthusiasts joining since the group was formed in 2014, Phoneography Cebu has posted in their group page hundreds of photos captured with their mobile phones. Among its members are professional photographers and phoneography enthusiasts from various fields.

 

Crisanto Etorma (iPHone6s + Snapseed)
Crisanto Etorma (iPHone6s + Snapseed)

Running the Phoneography Cebu Facebook Page, which now has more than 1,800 members, are Etorma, Villaflor, lifestyle photographer and opinion writer Gerard Pareja, wedding videographer Cesar Ledesma Jr., fraud analyst Ferth Jun Allen Soquillo, and visual artist and entrepreneur Ian Resurreccion.

Cesar Ledesma Jr. (Samsung J5 + Snapseed)
Cesar Ledesma Jr. (Samsung J5 + Snapseed)
Philipam Acibron Guay (Xperia C5 Ultra + Lightroom)
Philipam Acibron Guay (Xperia C5 Ultra + Lightroom)

The group has joined Scott Kelby’s Worldwide PhotoWalk last November 2015. They also made a Night PhotoWalk at Cebu’s Carbon Market to test night capabilities of mobile phones. Contests with prizes are also conducted from time to time at their Facebook page.

Model Gail Blanco takes a break as manong offers a jar of tuba. (Edik Dolotina)
Model Gail Blanco takes a break as manong offers a jar of tuba. (Edik Dolotina)
Hanz Coquilla readies his gowns. (Crisanto Etorma)
Hanz Coquilla readies his gowns. (Crisanto Etorma)

If you are interested to join this growing community of mobile photographers, apply at the group’s FB page PHONEography Cebu, and double the fun and learning.

Why Phoneography?

“The ability to shoot, edit, produce, and upload multimedia content, entirely and exclusively with a smart phone or tablet, is a total game-changer for journalists, video bloggers, small business owners, non-profits, filmmakers, and activists alike. As essential as multimedia has become for the web, it is transforming social media as well, infusing it with the power to become more real-time and personal than ever.” — Matteo Wyllyamz, author and teacher

Victor Kintanar discusses Visual Literacy. (Aris Mape)
Victor Kintanar discusses Visual Literacy. (Aris Mape)
Model Ann Mae Sadagnot gets some makeup. (Cesar Ledesma Jr.)
Model Ann Mae Sadagnot gets some makeup. (Cesar Ledesma Jr.)

Popular apps used by Phoneographers

* Instagram has editing capabilities that sometimes outrun DSLR users. Already boasting of 300 million members, it is an apply that shares photos and videos.

* Snapseed is rated Top 100 Best Android App by PC Magazine. It enables users to enhance photos and apply digital filters like Instagram.

* VCSO is also gaining strength as an editing app. It boasts of premier ways to shoot, edit and share capabilities.

Albert Pedrosa explains lighting. (Ferth Jun Allen Soquillo)
Albert Pedrosa explains lighting. (Ferth Jun Allen Soquillo)
Group shot at Tingko Beach.
Group shot at Tingko Beach.

Phoneography Cebu Exclusive Fashion Shoot and Workshop

Fashion Photography Speaker: Albert Pedrosa
Visual Literacy Speaker: Victor Kintanar
Gowns: Hanz Coquilla
Models: Gail Hipe Blanco & Ann Mae Sadagnot of Fame Modelling Management, & Stacey Nicole Swardt of MAC Model’s Association of Cebu
Hair and Make-up Artists: Karlo Sadaya Damolo,
Jerwin Geonzon Bastatas, & Junel Ivan de Villanueva
Locale: Tingko Beach, Alcoy

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